Postmates Serve Robot

Uber Lays Off 400 Workers in Restructure, Ford Acquires Quantum Signal, and Lyft Releases Valuable AV Data to the Public

This past week, Postmates announces an upgrade to their delivery bots, Lyft Level 5 releases valuable data to the public and announces a research competition, and virtual car sharing helps pedestrians and autonomous cars interact.

This Week In Mobility― August 2, 2019

Uber Lays Off 400 Workers

After sustaining losses of $1.01B from Q1 2019, Uber announced it is cutting its global marketing team by 400 workers.

Uber’s marketing team was comprised of 1,200 workers worldwide, and this latest round of layoffs reduces staff by one-third and represents the largest restructuring of the company to date.

According to CEO Dara Khosrowshahi, “Many of our teams are too big, which creates overlapping work, makes for unclear decision owners, and can lead to mediocre results.”

Revenue from Uber’s ridesharing business grew 9% last year, much slower than in previous years.

As Uber struggles to appease investors, it’s likely the company will continue to experience layoffs. Two top executives, including the company’s Chief Marketing Officer, left in June, when Khosrowshahi decided to consolidate the marketing, communications, and policy teams into one department.

These recent layoffs combined with Uber’s campaigns to keep drivers classified as contractors will continue to hinder the company’s ability to turn a profit.

The Race for Robo-Deliveries Heats Up

Postmates’ delivery robot, Serve, just got an upgrade. The company announced it will be adding OS1 lidar sensors from Ouster to help Serve better interact with pedestrians and objects on LA sidewalks.

Postmates isn’t the only one investing in delivery robots. Amazon recently began testing a prototype of its delivery robot, Scout, using simulated environments to train it faster than having it out in the real world. FedEx is also testing its SameDayBot with various retailers.

By moving away from human deliveries, companies using robots don’t have to worry about the current pressure to classify contracted drivers as employees.

Who will be the first to get their robots on the road? Only time will tell. While Amazon’s plans to speed up robot training may make them first to deliver, simulated environments are no match for on-the-street testing.

As Postmates continues its march toward an IPO, innovations like these may help them turn a profit faster than Uber and Lyft ever could.

Ford Acquires Robotics Company Quantum Signal

Quantum Signal has been around since 1999, working on AI and advanced robotics applications for various industries including the military.

In an effort to speed up its foray into the autonomous vehicle industry, Ford announced it acquired Quantum Signal.

Though Quantum Signal’s work thus far has not been focused on self-driving cars, Ford states the company’s “extensive experience in real-time simulation and algorithm development” will help Ford develop AVs.

After the announcement of Ford’s acquisition to the Quantum Signal team, Quantum Signal CEO Mitchell Rohde stated, “All engineers want to do meaningful work that makes a difference, not sit on a shelf.”

The details of the deal are still unclear, but so far Ford has allowed the companies it has acquired over the past few years to operate independently. Experts think Quantum Signal will be no different.

It’s important to note that, as of now, no company has yet to create a fully-autonomous vehicle. Will Ford be the first to put a Level 5 AV on the road? By investing in small companies that include some of the brightest minds in tech, they are well on their way to solving the problem.

Lyft Opens Up Autonomous Driving Dataset to the Public

Lyft Level 5, the company’s R&D arm for self-driving vehicles, recently released a dataset “to level the playing field for all researchers interested in autonomous technology.”

According to Lyft’s EVP of Autonomous Technology Luc Vincent, the dataset includes 55,000+ human-labeled 3D annotated frames, data from 7 cameras and cars with up to 3 lidars, a drivable surface map, and a spatial semantic map that includes things like crosswalks and lane markings.

In addition to releasing the dataset, Lyft Level 5 is also sponsoring a research competition with a $25,000 in cash prizes and a chance for top researchers to interview with the company.

As companies like Lyft continue to struggle with pressures from lawmakers to classify drivers as employees, Level 5 autonomous vehicles may come to fruition a lot faster than expected.

Virtual Car Sharing Simulates Driver-Pedestrian Interactions in Vehicles

Researchers at the Korean Advanced Institute of Science and Technology (KAIST) have come up with a unique way to solve one of the problems inherent with self-driving cars: a lack of driver-pedestrian interaction.

KAIST’s “Persona Cars” combines self-driving technology with telepresence robots that allow remote safety drivers to interact with people around the vehicle.

Here’s how it works:

The 360-degree camera on the roof of the autonomous vehicle feeds HD data to a remote driver via a 5G cellular connection. A bright projector inside the car allows pedestrians and humans on the street to see the face of the remote driver via a large monitor. Speakers allow them to hear what the remote driver is saying. The projector is bright enough that people can see the monitor in bright sunlight.

This innovation gives humans the ability to interact with cars as in the past. While the car itself is not fully autonomous (a remote driver is needed to interact with others), the applications of this new idea will help bridge the gap between what’s currently available until researchers unlock the key to Level 5 autonomy.

Parkwhiz on demand parking app

Ford Spins, GM Goes Turo, And Lyft & Uber Want Your Loyalty

This Week In On Demand — Nov. 16, 2018

The gig economy truly never sleeps, making it incredibly easy to miss important announcements. Fortunately, we’ve outlined everything you need to know in this week’s on demand news roundup.

ParkWhiz Scores Another $5 Million

ParkWhiz, the Chicago based on demand parking startup, raised another $5 million in its latest round, led by Amazon. Amazon’s Alexa Fund was joined investors Alate Partners, Chaifetz Group, and Purple Arch Ventures.

While $5 million is nothing to scoff at, the latest equity harness comes two months after ParkWhiz announced a Series D investment round of $20 million.

In total, the company has raised a whopping $61 million over five funding rounds.

Currently, the service is utilized by commercial parking operations as a way to reach new customers. In the future, ParkWhiz may have the opportunity to expand their offerings to standard business lots and residential locations for special events, like concerts and football games.

Combined with the level of investor interest and potential for growth, this is one of the companies you should keep an eye on as they make their way to IPO.

Ford Dives Into E-Scooter Market With $100 Million Aquisition

Known for their American muscle cars and pickup trucks, Ford is taking a solid step toward sustainability by entering the e-scooter industry. The automotive company purchased Spin, a San Francisco-based scooter startup, for $100 million.

While it’s not Ford’s first step into the scooter-share industry, the acquisition is their first secure move. Previously, the automaker tested a scooter rental service at Purdue University.

Ford isn’t the only company looking to expand outside of the auto industry. As we reported last week, GM is launching two new e-bike models next year.

Both expansions are a necessity with today’s cultural shift toward more eco-friendly modes of transportation.

Yet, the e-scooter and e-bike industries are quickly becoming saturated, so the long-term sustainability of such moves are uncertain.

GM’s Maven Expands Peer-to-Peer Car Rental Offerings

GM’s on-demand car rental service, Maven, is making some changes to its service restrictions over the next year. Soon, owners of non-GM vehicles will be allowed to utilize the platform for short-term rental listings.

Previously, Maven only hosted newer GM vehicles, which restricted the offerings for users.

The move by Maven means GM is now directly competing with companies like Turo, Getaround, and Hyrecar.

The news of the service expansion comes as the company prepares their game plan for new market development in Canada.

While Maven owns an in-house fleet of on-demand rentals, expanding its peer-to-peer service offerings is a smart shift for the company. The expansion opens up the platform to a wider variety of vehicle owners, which provides more options for gig workers, like Uber and Lyft drivers.


Considering the company still makes a profit off of every rental transaction — whether it’s their fleet or not, the new arrangement is sure to bring in more customers and make them a solid competitor in the car-sharing industry.

Given that GM is moving more firmly into the car sharing space, don’t be surprised to start hearing buzz about another automaker acquiring Turo or Getaround.

Instacart Announces New Grocery Pickup Service

As we predicted a few weeks ago, Instacart has made yet another move to spur growth.

Last week, the on-demand grocery delivery service announced it’s expanding its store-pickup service.

Instacart Pickup allows customers to order their groceries through the app, but instead of having them delivered to their home, they simply stop by the store to grab their completed orders.

Currently, the service option is limited to select areas, but by 2019, it’s set to reach over 200 stores nationwide.

Even with the pick-up option, it’s unlikely that Instacart will suffer any losses on the delivery service. Instead, it will bring in more clients who want the convenience of on-demand grocery shopping without the additional cost of delivery.

Such a growth opportunity is exactly what Instacart needs as they prepare to take on Amazon in the on-demand grocery sector.

The Battle Continues: Lyft and Uber Both Launch New Rider Loyalty Programs

After a couple weeks of silence, the rideshare powerhouses are once again making battle moves.

On Monday, Lyft announced the launch of its new loyalty program, Lyft Rewards.

The initiative offers users points for every ride they take. Riders can then transform their rewards into discounted service costs or ride upgrades.

Just days later, Uber announced its “first-of-its-kind” rewards program with four different membership levels. Uber users will now earn points that, once accumulated, will be redeemable for Uber Cash.

Lyft’s market debut is quickly approaching with an expected Q1 IPO.

As a result, every move they make in the coming weeks is carefully strategized to boost their valuation, secure customer loyalty, and become a solid competitor against Uber’s Q2 or Q3 IPO.

Yet, this is really only the beginning of this rideshare war.

Both businesses need to make smart moves to secure long-term survival.

What a busy week! Now that you’re all caught up, what do you think about the new trend of automakers setting their sights on the on-demand industries?

Ford and GM may be the first, but they aren’t likely to be the last. Check back next week to find out what major changes have rocked the industry!